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Marketing Communications Specialist

Job Category:  Marketing
Work Location:  Flexible
Office Location: 

Gorinchem, NL

Job Type:  Full Time
Job ID:  2052

Corbion develops sustainable solutions to improve the quality of life for people today and for future generations.

 

Corbion's R&D Sustainable Food Solutions (SFS) develops functional ingredients which enhance shelf life, food safety, texture, flavor and overall performance of food stuff. What makes us special is that all our ingredient solutions are based on natural and sustainable resources. We closely work  together with our customers in co-developing innovative solutions. We have multi-disciplinary approach towards innovation together with R&D and sales. This is how we contribute to reducing food waste and improving food safety.

 

We are looking for an amazing, data-driven marketer to provide tactical guidance on campaign/project planning and communications channels/tools, and to manage the execution of integrated marketing communication projects to build Corbion brand awareness and drive interest in Corbion's product offerings and expertise across key markets. Collaborate with regional marketing lead and marketing strategist to implement integrated marketing communications plans across Europe, executing the most effective mix of marketing communications tools. You will be reporting to the Sr. Manager, Marketing EMEA.

 

Responsibilities

 

  • Build market awareness and value perceptions of Corbion and the solutions we offer in each industry.
  • Manage entry leads using direct response mechanisms and tracking leads against the media/event of origination.
  • Manage relationships with external marketing/creative/digital agencies and freelance resources to ensure compliance with brand standards, general MarCom procedures (i.e. estimate costs, reporting, billing) and quality standards for deliverables.
  • Execute website and social media updates and campaigns at the direction of the Marketing Manager. Identify website functionality needs for commercial content delivery and effectiveness.
  • Monitor, measure and analyze the effectiveness of marketing initiatives as they relate to the overall goals of the region, industry and business unit.
  • Build media relationships to create the PR and editorial opportunities that will enable a consistent cadence in targeted channels.
  • Collaborate with designers, product managers, sales professionals and industry experts and agencies to create relevant and impactful communications based on the Integrated Marketing and Communications Plan

 

About You

 

  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • Minimum 3 years of marketing, communications, and/or product marketing experience. Agency experience desired.
  • Understanding of and experience with global B2B brand/image development and management is a pre.
  • Integrated marketing communications planning and program/project management skills.
  • Understanding and experience with traditional and digital media channels and production processes.
  • Proficient in MS Office programs: PowerPoint, Excel and Word.

  • Graphic design or copywriting experience desirable e.g. Adobe.

  • Up to 20% travel depending on tradeshow volume and regional market responsibilities.

  • Ability to lift boxes up to 20 kg.

About Corbion 
 

Corbion is the global market leader in lactic acid and its derivatives, and a leading supplier of emulsifiers, functional enzyme blends, minerals, vitamins, and algae ingredients. We use our unique expertise in fermentation and other processes to deliver sustainable solutions for the preservation of food and food production, health, and our planet. For over 100 years, we have been uncompromising in our commitment to safety, quality, innovation and performance. Drawing on our deep application and product knowledge, we work side-by-side with customers to make our cutting-edge technologies work for them. Our solutions help differentiate products in markets such as food, home & personal care, animal nutrition, pharmaceuticals, medical devices, and bioplastics. In 2020, Corbion generated annual sales of € 986.5 million and has a workforce of over 2250 employees. Corbion is listed on Euronext Amsterdam. For more information: www.corbion.com

 

Corbion does not accept unsolicited resumes from individual recruiters or third party recruiting agencies in response to job postings. No fee will be paid to third parties who submit unsolicited candidates directly to our hiring managers. All candidates must be submitted by approved Corbion vendors who have been expressly requested to make a submission by our Talent Acquisition team for a specific job opening. No placement fees will be paid to any firm unless such a request has been made by the Corbion Talent Acquisition team and such candidate was submitted to the Corbion Talent Acquisition Team.


Job Segment: Medical, Food Safety, Nutrition, Medical Device, Project Manager, Healthcare, Quality, Technology

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